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A Conversation with Sofia Hudson of Swoon Cookie Crafters

Team & Hiring

What if one small gesture—like serving cookies at a First Friday event—sparked the beginning of a whole new business? That’s exactly what happened to Sofia Hudson, the founder of Swoon Cookie Crafters, a Kansas City-based bakery known for beautifully crafted, custom sugar cookies. What started as a way to bring more foot traffic into her […]

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How to Optimize Your Business Operations

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Insights on structure, processes, and strategy to run a business that supports sustainable growth.

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Guidance on building high-performing teams, clear roles, and effective leadership.

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Strategies to optimize operations, fulfillment, and customer experience for online brands.

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5 Things to get more from your team this week.

Simple, Practical Steps to Increase Alignment, Accountability, and Output

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